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PRIMARY PURPOSE OF POSITION

The Communications Consultant services RPS mid-market clients according

to the contracts by providing communication strategies and programs to

meet client needs. In addition, this position assists in gaining new

clients for RPS by supporting the sales process and helps build

long-term relationships with RPS investors.

PRINCIPAL RESPONSIBILITIES

1. Develop communication plans and strategies for client initiatives on

an annual basis so that plan participants are aware of the products and

services that T. Rowe Price and the plan offer (such as increasing

participation rate in the plan, increase salary deferrals into the plan,

plan design changes).This includes, understanding the client needs, fact

finding with the client (to determine plan history, workforce

characteristics, etc.), developing an overall marketing plan, and

creating a plan for marketing materials (e.g., determining the target

audiences, timeframe, products that fit the client’s goals, costs

involved).

2. In conjunction with internal groups (e.g., relationship managers),

create presentation materials and present communication plan to client

in-person. Change the communication plan based on client feedback and

modify the plan ongoing as necessary.

3. Support sales initiatives in presenting communication services which

includes interfacing with the sales department, fact finding to

determine prospective client’s needs, creating presentations which focus

on prospective client’s interests and attending finals meetings along

with the sales associates for the prospective clients.

4. Coordinate with the New Business group to deliver quality

communication materials during plan conversions and ongoing service by

attending conversion meetings, obtaining plan specifications to create

enrollment materials, working with Account Executive, Production and

Fulfillment to ensure distribution timeframes are adhered to, and being

the conduit with the client.

5. Work with relationship managers and the Operations team to ensure

timely delivery of responses or materials for clients by researching

client requests (such as best practices used with other clients, how

communication plan design or fund changes, solutions to reach employees

who are constantly out of the office, samples of communications

developed for other similar clients) and providing the best possible

solutions for clients so that TRP maintains client confidence and

business.

QUALIFICATIONS

* College degree and one year of related work experience, or a minimum

of five years related work experience

* Outstanding written and verbal communications skills

* Proven ability to design and deliver presentations

* Uses sound judgment in business decisions

* Possesses strong negotiation skills

* Retirement industry knowledge

* A 4-year college degree in communication or marketing and 4 to 6 years

of marketing, advertising, and/or communication experience preferred.

T. Rowe Price is an Equal Opportunity Employer

Heather Mullally

Corporate Recruiter

T. Rowe Price

410-345-2495

heather_mullally@troweprice.com